Stronghouse presents at Climate Event Bremerhaven
The audience - an assembly of local stakeholders from both the public and political arena – were informed about Stronghouse’s homeowner perspective, our approach using personas and customer journeys, as well as the tools partners are researching and developing to connect with and support homeowners and neighbourhoods on their transitional trip towards achieving optimal energy efficiency and climate neutrality.
The aims and achievements of Stronghouse so far were enthusiastically received. Particularly the project’s close connection with homeowners’ needs and our insights into accessibility and affordability. The fact is that energy renovation is simply beyond the budget of many homeowners. Age and life phase, for example, are serious factors to consider and this stresses the need for specific solutions.
Alte Bürger neighbourhood
Hein’s introduction to Stronghouse was followed by a presentation on the Klimameile /Climate Mile in the Alte Bürger district of Bremerhaven by Ralf Manke, BauBeCon. This has also been highlighted in our project as a prime example of how to combine climate goals and opportunities to reduce C02 emissions with a neighbourhood approach.