Breakfast in Boras
Some 50 participants attended the event, including representatives from the transport and logistics sector, retailers, policy advisors and politicians, and property owners. All important players in the Good Goods concept.
Smart sustainable solutions
Breakfast began with a lecture from speaker Christer Ljungberg on smart sustainable transport solutions and creating attractive cities of the future. Main message from Christer; ” The question is not if but when. And the sooner the better.”
Commitment & collaboration
Project Manager Sara Thiel then presented the Surflogh pilot Good Goods, assisted by Elyas (who is goods transporter in the project) and Jonas Holmberg from the work group focussing on waste and recycling aspects. It was inspiring to see the enthousiastic discussions that followed and the general commitment to the project and the theme of green logistics. The issues are often complex, there is plenty of work still to be done, but Good Goods is considered to be a very important investment for the city.
Collaboration on all fronts – both locally and internationally – forms a solid basis for this success.
Top photo: The Good Goods Working Group