REFRAME

Setting up a Foodhub

The municipality of Groningen is the main initiator of the Interreg-project Reframe. The goals of the project are to recover and set-up regional food chains in the Netherlands, Belgium, Germany, Denmark and Sweden. These regional food chains add to a sustainable future and sustainable economy by developing employment. In the context of the Reframe project, the municipality of Groningen will work on a network of interrelated foodhubs in and surrounding the city.

The regional foodchains add to more independent and powerful cities and a sustainable and viable countryside. Short food supply chains demand new forms of co-operating, new connections and support, and specialization and innovation within the food sector. The municipality and its partners want to realize and recover these foodchains together with other regions in Europe. By giving updates and exchanging knowledge in the development of these so-called living labs, the co-operating countries give aid and strengthen the development of the regional foodchains. At the first meeting, the partners from Sweden presented their Foodhub Network and the municipality of Groningen believed in the potential of such a network. Based on this, the exploration of local opportunities and a strategy for realization was born.

Regional Foodhubs are gathering-points for the products of regional food spread throughout the countryside. From these hubs, the products are transported to the city of Groningen where another foodhub is set-up and from which the food is distributed to consumers. Essential to the success of these hubs is a certain amount of standardization, without compromising the quality of the products. The results are recognizable products that can be distributed efficiently.

We see that the following elements form the base for a network:

  1. Sites in the region, where food can be gathered and distributed to the city or other locations.
  2. Site in the city of Groningen where food can be dropped of by distributers and can be picked up or distributed by other customers.
  3. Transport, that should be connected to existing traffic as much as possible.
  4. A quality mark.
  5. Standardization of transport and distribution
  6. Sales strategy

The following steps towards realization of a regional foodnetwork are desired:

  1. Explore the potential in the supply of regional food products
  2. Research quality demands and prices within the food chain
  3. Explore which elements are needed for a food network.
  4. Research several business cases that expose the composition of a food chain for specific products
  5. Find partners and find ways to co-operate
  6. Convince supply and demand parties to engage in a regional food network.
  7. Implement the network in steps
  8. Realize an urban food hub with visibility value

We are currently working on the research aspect and are exploring the possibilities in Groningen. In a couple of days we will give an update of our progress concerning the research.

INTERVIEW: Gert Noordhoff From De Graanrepubliek

21 March 2017

Back to the grain! And bring back colour into our landscapes! This is Gert Noordhoff’s main message. Together with his father, he runs an arable farm in Bellingwolde in the north of the Netherlands, i…

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Island Specialties - a terroir in Danish

21 March 2017

EU-approved regional brand protections have never been widely used in Danish food production. For cultural and geographical reasons, it is difficult to apply a Southern European model for a durable te…

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Research at wholesale HANOS

21 March 2017

A large portion of the exploratory research that is part of the REFRAME-project here in Groningen is researching the demand of local customers in the city. We collaborated with HANOS to research the d…

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Visiting a dairy farm in Sweden

06 February 2017

Dairy farmers in West Sweden face the same profitability problems as many other dairy farmers in Europe due to the low prices for milk that the dairy industry pays. As a consequence many farmers have …

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Going Local-seminar

06 February 2017

On January 26th, the Hanze University of Applied Sciences (UAS) in the city of Groningen organized a seminar ‘Going Local’ for local procurement. During an enthusiastic lecture by Mr. Willem Foorth…

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First mapping results available

06 February 2017

During and after the REFRAME kick-off (Foodweek in September 2016), hundreds of students collected information from regional producers, processors and transporters of food. They also visited diverse l…

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Partnermeeting in Oldenburg

06 February 2017

Transnational cooperation is essential for the success of the Reframe project. We want and need to learn from each other, share experiences and discuss challenges. Of course this happens in the freque…

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Green Pepper Award

29 November 2016

The first Green Pepper Award was handed out to ‘Wortel van Vier’, a take-away-restaurant that prepares food that would otherwise have been thrown away by local supermarkets. The award is an idea of t…

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Expertmeeting food in social domain

25 November 2016

On Wednesday the 29th of September, Groningen organised an expert meeting regarding Food in the Social Domain. The topics included exploring the ways food permeates and can influence how we work, eat,…

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An update about the research

25 November 2016

After a couple of exploratory meetings, the framework was finally set to give the ReFrame-research in Groningen the so-called green light! This green light was given at the start of Foodweek, which in…

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