Setting up a Foodhub

The municipality of Groningen is the main initiator of the Interreg-project Reframe. The goals of the project are to recover and set-up regional food chains in the Netherlands, Belgium, Germany, Denmark and Sweden. These regional food chains add to a sustainable future and sustainable economy by developing employment. In the context of the Reframe project, the municipality of Groningen will work on a network of interrelated foodhubs in and surrounding the city.

The regional foodchains add to more independent and powerful cities and a sustainable and viable countryside. Short food supply chains demand new forms of co-operating, new connections and support, and specialization and innovation within the food sector. The municipality and its partners want to realize and recover these foodchains together with other regions in Europe. By giving updates and exchanging knowledge in the development of these so-called living labs, the co-operating countries give aid and strengthen the development of the regional foodchains. At the first meeting, the partners from Sweden presented their Foodhub Network and the municipality of Groningen believed in the potential of such a network. Based on this, the exploration of local opportunities and a strategy for realization was born.

Regional Foodhubs are gathering-points for the products of regional food spread throughout the countryside. From these hubs, the products are transported to the city of Groningen where another foodhub is set-up and from which the food is distributed to consumers. Essential to the success of these hubs is a certain amount of standardization, without compromising the quality of the products. The results are recognizable products that can be distributed efficiently.

We see that the following elements form the base for a network:

  1. Sites in the region, where food can be gathered and distributed to the city or other locations.
  2. Site in the city of Groningen where food can be dropped of by distributers and can be picked up or distributed by other customers.
  3. Transport, that should be connected to existing traffic as much as possible.
  4. A quality mark.
  5. Standardization of transport and distribution
  6. Sales strategy

The following steps towards realization of a regional foodnetwork are desired:

  1. Explore the potential in the supply of regional food products
  2. Research quality demands and prices within the food chain
  3. Explore which elements are needed for a food network.
  4. Research several business cases that expose the composition of a food chain for specific products
  5. Find partners and find ways to co-operate
  6. Convince supply and demand parties to engage in a regional food network.
  7. Implement the network in steps
  8. Realize an urban food hub with visibility value

We are currently working on the research aspect and are exploring the possibilities in Groningen. In a couple of days we will give an update of our progress concerning the research.

A taste of farm life in a picnic basket

19 September 2018

In the Belgian province of West Flanders, 22 farms offer visitors well-filled picnic baskets. The farm picnic offers holiday-makers a chance to vicariously enjoy the country life of today´s farmers.

Read more

CSA, an alternative marketing system

18 September 2018

CSA stands for Community Supported Agriculture, which constitutes a win-win situation for farmers and consumers. The consumer buys a share in the farm and therefore is involved in everything that is h…

Read more

100% West-Flemish, strong network

10 September 2018

The Province of West Flanders has countless outstanding farm and regional products. The 100% West-Flemish label gives recognition to honest, authentic and top-quality products from West Flanders. INAG…

Read more

Crowdfunding – a model for targeted market expansion and investment capital growth

09 July 2018

COOP Crowdfunding is a platform to raise funding for visionary food producers who have a good idea, but lack funding to realise their ideas. In this way the general public will benefit by getting even…

Read more

Reframe: Our Third Report

29 June 2018

A vibrant regional food economy, a good match between urban demand and regional supply, innovative SMEs and engaging urban consumers: those are the goals Reframe works. Reframe does that in parts of B…

Read more

Strategic alliances between food SME's and food retail shops

29 May 2018

Food SME’s in Denmark are the primary drivers for the development of local infrastructures of primary production, processing into food, marketing and location profile raising.

Read more

Inspiration and networking for the public consumer

23 May 2018

How can a public consumer adapt to what local producers can supply? How can procurement requirements be formulated so that they are inclusive also for smaller producers? How do the rules and regulatio…

Read more

FOODMATRIX - concepts of a vision

15 May 2018

FOODMATRIX is a combined distribution logistics, web-shop and marketing platform allowing at the same time: • the presentation of unique qualities and/or local identity of food commodities • distrib…

Read more

New educational program: Food, Life & Innovation

25 April 2018

The world of food is in huge movement, as everybody knows. Consumers want to know where their food comes from and what exactly is in it. The influence of food on health and well-being is getting more…

Read more

Lekker! Lokaal. Natuurlijk!

24 April 2018

A tasteful, fresh meal in your school, hospital or company, without food products which have to travel 1000 or more kilometers? It is possible!

Read more